Brandon Robertson

Marketing Database Specialist, Caleres

My Sessions

Taking a Walk in Your Customers’ Shoes: How Caleres Leverages Customer Data for Personalized Brand Experiences

By leveraging customer and consumer data, retailers can make personalized recommendations, inform shoppers of special offers and promotions that are most relevant to them, and fully maximize cross-sell and up-sell opportunities to realize increased revenues. Join Brandon Robertson, Marketing Database Manager at Caleres, as he walks through how Caleres leverages their customer data. Get insight […]